Video Size for TikTok

TikTok videos are vertical 9:16: 1080 × 1920 in full HD. Here are TikTok's official minimums and file limits from its ad specs, where to keep your text, and how it compares with Instagram Reels.

Make a TikTok videoGenerate a vertical clip from a text idea.

The short answer

TikTok videos are vertical, 9:16. Make them 1080 × 1920 pixels, the full HD size; TikTok's ad specs set the minimum at 540 × 960.

Keep text away from the right side, where the buttons are, and from the bottom, where the caption goes.

You can turn a still image into a short vertical clip with image to video.

TikTok video specs

Spec	TikTok
Vertical (recommended)	9:16, at least 540 × 960 px; 1080 × 1920 in full HD
Square	1:1, at least 640 × 640 px
Horizontal	16:9, at least 960 × 540 px
File formats	.mp4, .mov, .mpeg, .3gp or .avi
Length	Up to 10 minutes
File size	Up to 500 MB
Bitrate	At least 516 kbps
Safe zone	Depends on the shape and the caption length; TikTok has downloadable safe zone files
Profile photo (ads)	98 × 98 px, key element inside the central 66 × 66

Source: TikTok Ads Manager, «TikTok Auction In-Feed Ads» (last updated June 2026), read on 14 October 2026. TikTok publishes these figures for ads; it gives no pixel size for regular videos.

The three shapes

Drawn at the same width: only the vertical one fills the phone screen.

TikTok, Reels and Stories

Instagram Reels and Stories are vertical 9:16 too, so one 1080 × 1920 video can go on both apps. Each app puts its buttons in different places: check the Instagram story size guide for its safe zone.

Create vertical content

Generate vertical images and turn them into motion.

Image to Video AI

Animate any still photo into a short video clip with AI. Upload an image, choose a camera motion, and download the clip.

AI Animation Generator

Turn a still photo into a short, stylized animation clip. Pick a style, generate, and download — no animation software needed.

AI Image Generator

Describe what you want and CreArt's AI Image Generator builds it — realistic photos, anime, watercolor, oil painting and more, in the aspect ratio you need. Free, no account needed.

Frequently asked questions

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What size should a TikTok video be?

Vertical 9:16. TikTok's ad specs ask for at least 540 × 960 pixels; 1080 × 1920 is the full HD size that fills the screen sharply.

Can I post a square or horizontal video on TikTok?

Yes. TikTok's ad specs accept 1:1 from 640 × 640 and 16:9 from 960 × 540, but neither fills the vertical screen.

Where should text go on a TikTok video?

Away from the right side, where the buttons are, and from the bottom, where the caption goes. For ads, TikTok publishes safe zone files: the longer the caption, the smaller the safe zone.

How long can a TikTok ad be?

Up to 10 minutes and 500 MB for in-feed auction ads, as .mp4, .mov, .mpeg, .3gp or .avi.

Does the same size work for Instagram Reels?

Yes. Instagram accepts reels from 1.91:1 to 9:16, so a 1080 × 1920 video works on both.

CreArt is not affiliated with, endorsed or sponsored by Instagram or TikTok. Instagram is a trademark of Meta Platforms, Inc. TikTok is a trademark of ByteDance Ltd.